Jeff Cohen is presently Senior Vice President and General Manager of Philips Ultrasound. In this role Jeff is responsible for leading the global business including strategy, research and development, sales, marketing, and clinical science. Jeff joined Philips in 2005 as a Program Manager within Ultrasound focused on delivering product solutions to the market. In 2006, Jeff assumed the responsibility of development with external partners globally. Jeff steadily increased his responsibility to become a Director in Research and Development focusing on solutions for new users of ultrasound.

In 2010, Jeff was named General Manager of Traxtal; a Philips acquired technology start-up in Toronto Canada focused on oncology solutions. In this capacity, he was responsible for integration into Philips Ultrasound, ensuring the venture was on a path to value creation and establishing the strategy that met the needs of clinicians and patients. Jeff transferred to Bothell, WA in 2013 and was a part of the management team establishing a Program Management Office focused on ensuring solutions were delivered to the market on time, on-target meeting customer expectations. In 2015, Jeff was promoted to lead the General Imaging and Women’s Healthcare business for Philips Ultrasound. During his tenure the category was able to gain market share globally and expand margin. Jeff led breakout moves focused on customers in the High End and in China. Jeff moved to the North American Commercial team in 2020 leading Large-Scale Projects, Sales Excellence and Training. In this capacity Jeff led a significant growth of LSPs in North America and created a center of excellence focused on maximizing the impact of the commercial teams harmonizing numerous business processes and leveraging best in class tools.

Prior to joining Philips, Jeff held a variety of engineering, manufacturing and quality roles over 10 years at Raytheon, Polaroid and an automotive components company.
Jeff holds a Bachelor of Chemical Engineering from Worcester Polytechnic Institute a MBA from Boston College and an Executive Management Certificate from MIT.

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